A trailer for the NY Times writer Eduardo Porter's book “The Price of Everything”. We collaborated with Chicago agency Sponge to create an intriguing animation which hints at the book‘s most compelling themes. Given the tight turnaround, each vignette was assigned to an artist for design & animation. I was responsible for the “Sacrifice” through ending of this piece as well as the overall edit and timing. Featured on the front page of Communication Arts.com
Style Frames
These are some of the initial style frames I presented.
Credits
Client: Penguin
Producer: Lusia Boryczko
Creative Direction: Curt Cooper
Motion Design: Foundation Content
Created at Foundation Content